Do Epic Chic

song-of-style-pink-coat-boyfriend-jeans
Graphic tees have been a long favorite of mine and I’m excited to announce a lil’ collaboration I did with Canadian etailer, eLUXE. I designed two graphic tees/sweatshirts, one of them being this tee, “Do Epic Chic” which launches next week!

I’ll be going to Toronto, Canada to celebrate the launch! Hope you can join on Wednesday, December 4th at 355 Adelaide Street West (ground floor) in Toronto, Ontario!song-of-style-do-epic-chicsong-of-style-pink-coatsong-of-style-do-epic-chic-2
Photos by Dani Song

128 Comments

  1. Pingback: Do Epic Chic » Runway Lux

  2. so chic!! I love your coat!

    elarmariodelanena.blogspot.com

  3. Love the font and the message! White tees like these are so univeral.

    http://love-your-ego.blogspot.de

  4. such a pretty look!! I’m crazy about this light denim and pink combo :)

    have an amazing weekend dear :)

    xo tiphaine
    http://www.tiphainesdiary.com

  5. Can’t wait to see your design fully launched! And I love that beautiful pastel pink coat~

    LIVE.IN.LOVE

    ~

  6. Eva

    Perfect jeans and love the combination with the blazer! xx

    http://www.creativityandchocolate.com

  7. Nico

    What perfect look, I love those jeans!

    New post on lowbudget-lowcost Fashion Blog

  8. Filippo Bologni

    wow! this outfit is amazing
    http://www.thatfreakyboy.com/

  9. Love your coat! Great powdery colour and texture :)

    http://www.dutchfashiongirl.com

  10. Absolutely love this outfit! The boyfriend jeans looks great with the pink coat!

    x Jony
    http://www.shout-outtoyou.com

  11. That shirt is just awesome and I LOVE the coat!!

  12. Gorgeous outfit!

    xoxo from Dubai

    Jul du monde des petites
    http://www.lemondedespetites.com/

  13. Hahaha! That shirt is awesome–epic pun!

    XxMO
    madame-ostrich.com

  14. The tee is so cool….will look in buying for myself!

    http://vodkaandarose.blogspot.co.uk

  15. Love absolutely this outfit!!! The coat is adorable and this jeans…. I’m in love!

    xo

    http://statebeauty.blogspot.com.es/

  16. Love thiss outfit! The coat is perfect!

    X 1310bynora

  17. I could do without that shape of the coat but I love the color of it and the rest of look.

    k.f.c.

  18. Beautiful look!
    The t-shirt looks wonderful!

    http://junefiftysix.blogspot.be/

  19. Your pink coat is just fabulous, love the entire look :)

    http://danadimitras.blogspot.it/

  20. That’s a really cool shirt, go you with your collaboration
    Lauren
    livinginaboxx

  21. Love the graphic tee! The pairing with powder pink coat and heels make for a great casual, chic look! x

    http://bffbestfootforward.blogspot.co.uk

  22. Eni

    Well, this is really epic chic! Love the whole look so much!

    http://kingstreetfashionista.blogspot.hu/

  23. Love this graphic tee! You did a wnderful job! xx
    http://headenough.blogspot.co.uk

  24. Love the pink jacket and love love love the shirt! Great look!

  25. Such a cool top, love your pink coat too!

    beblacknblue.blogspot.co.uk

  26. I love T shirts with that font … Chic as it is! :)

    xo
    Maggie A
    LOVEMAVIN.COM

  27. love this look!!
    great tee and necklace
    xx
    http://anoddgirl.blogspot.com.au

  28. That coat is perfection! Much love

    xx Nicole
    http://npk-blog.blogspot.com

  29. Love the soft pink

    cranberrytantrum.blogspot.com

  30. Great outfit! Love the coat and those ripped boyfriend jeans! Fabulous T-shirt!

    CHECK OUT MY LAST POST http://sapphire-brushstrokes.blogspot.co.uk/2013/11/british-fashion-awards-2013.html?m=1

  31. Amazing coat, such a lovely color! x

    http://www.rougeuse.com

  32. I love the tee is very chic. And the outfit is really epic chic.

    Ellie
    durandurandurand.blogspot.com

  33. Love those jeans! So darn cute! And comfy!

    http://sometimesgracefully.com

  34. the coat is just the perfect pop for this outfit

    love it xx

  35. Eda

    I love how effortlessly chic this outfit looks! I swear Aimee, you can do no wrong!

    http://luxeandlinen.me

  36. I think that gorgeous coat is the real star of the show here. It is soooooo Betty Draper, but paired with those jeans it looks effortless instead of uptight. Beautiful!

    Xo,

    Elise

    http://www.w-t-fab.com

  37. Love the pastels in this outfit! Congrats on the t-shirts!

    http://www.glamourhouse.com

  38. Super cool look! <3 In love with your jeans!
    Xx
    Rhea
    http://fuss.co.in

  39. We love sweet coats and combinated with informal clothes it’s perfect!

    http://inatrendytown.blogspot.com

  40. Eva Maria

    Me encanta tu estilo, adoro tu look
    Un saludo

    http://elcajondemibureau.blogspot.com.es/

  41. Gorgeous look!! In love with those jeans!
    xo

  42. Fantastic ! So chic ! Love your t-shirt !!!
    Xoxo
    http://modeintheair.blogspot.fr/

  43. Love all the pretty pastels in this outfit + the boyfriend jeans!

    xx
    http://www.wickedtides.blogspot.com

  44. Perfection, like always !

  45. That outfit is so pretty, lovin’ the pink coat!

    Sandrine x
    http://www.iamsandrine.com

  46. Victoria

    fantastic coat like the whole combination!

    http://www.fashionshores.blogspot.com

  47. Argh your coat is absolute perfection!

    xox greta
    flourish-blog.blogspot.com

  48. Fab coat ♥ I really like the whole outfit. Perfect as always ♥

  49. Love it, so cute! The coat and the shoes OMG they´re just perfect!
    http://tendenciesfashandbeauty.wordpress.com

  50. Love this t-shirt and the way your paired it with these boyfriend jeans. Also, totally obsessed with pale pink coats this winter!
    http://www.chicthyme.com

  51. I love that coat!! xx from Sweden

  52. I’m loving the neutrals along with your nails! Excellent :))

    Sincerely,
    Tania
    http://inspiremyfancy.blogspot.com

  53. gorgeous colors in this look!

  54. gorgeous look, I love that coat!

    xx

  55. Klaudia

    totally in love with this t-shirt and jeans!

  56. i need that coat!

    moustachic ♡
    http://www.moustachic.com
    Facebook.com/moustachic
    Twitter/Instagram: @moustachic

  57. Great combination, really love the pink coat!
    http://www.shopopal.com

  58. Awesome pink jack; love it!
    Check out my new article on Kate moss and crazy socks:
    http://www.the-sovereigns.com <3

  59. Loving the design of this top, you look stunning as always

    x
    Liz
    Indulgera Blog

  60. Love the PINK coat! You look great as usual! <3

    http://www.vonvogue.com/
    New Post: PAISLEY PRINTED DRESS
    xx, Claire

  61. Nicole

    Cute outfit! Casual yet totally chic :)

    GIRL ABOUT TOWN BLOG
    LIKE MY BLOG ON FACEBOOK :)

  62. The very best of luck with the launch! This tee is so lovely!! The coat is stunning :)

    http://helentsokana.blogspot.co.uk/

  63. That tee is .. EPIC! I need to find a good one….! And this outfit is super cute

    http://www.seppysmontreal.com

  64. amazing !!! great coat ! i lovee that tee <3

    http://manuwears.blogspot.de/
    xoxo manu

  65. Wow that’s awesome!! Congrats and the tee is so cute! Love how you styled it with the pink coat. :)

    http://newbornfanatic.wordpress.com

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  68. D

    Very cool and loving the pink coat!

  69. Zoe

    Great contrast between the coat and the jeans. Looks beautiful!

  70. Pingback: VOILA! » Runway Lux

  71. Love the contrast of chic girly pink coat and ripped jeans. you pull this look off so well. xXx

  72. Sara

    Love your style, you are always so chic in every look choice.
    One question: are you wearing a size M or L? I’d like to buy the T-shirt but I’d love to have it loose as per your outfit.
    Thank you!
    Sara

  73. vanessa

    love this look – i always loved a great pump paired with distressed denim.
    :)
    vanessa
    https://grace-and-gratitude.blogspot.ca

  74. Such a cute t-shirt, I love the way you paired it!

    http://vintageloyal.blogspot.pt/

  75. Love this outfit. I really need a pink coat!!!

    http://www.inmydreams.ca/

  76. Hi Aimee! Amazing outfit! I’m loving the white tee/pink coat combo. I’m sorry I’m just seeing this post ’cause I’d have loved to check out your eLUXE launch here in Toronto. Oh well..maybe next time!

    -Donna

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